Verkkolearn why the demand for driverless cars is closer to reality than it might appear and why the global auto market is ripe for major disruption. Consumers see tremendous value in connectivity, with mckinsey’s 2020 consumer survey on autonomous driving, connectivity, electrification, and. Verkkothe arrival of fully autonomous cars might be some years in the future, but companies are already making huge bets on what the ultimate av archetype will look like. How will autonomous cars make decisions, sense their surroundings,. Verkkothe vastly increasing amount of data collected by connected cars grants a unique driving experience for its users while providing companies operating in the automotive industry access to valuable information and, ultimately, cost and. Verkkoas vehicles become increasingly connected, leveraging their collected data through novel business models is the most promising value driver for automotive enterprises. Verkkotaking these precedents into account, this study aims to characterize the digital mobility business models adopted by carmakers through a multiple case study based in a content analysis. The main novelty of this research is the use of a. Verkkothe ability to earn money from selling the juice in a car battery back to the grid could go some way to boosting ev sales, which have fallen from record highs this year amid a cost of living. Verkkoconnected cars offer automakers significant potential to develop new business models, such as subscription services, and to generate cost savings. Consider the following two use cases, both with monetization potential that is yet to.
